Sport Industry Research Center - School of Sport, Tourism and Hospitality Management

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What Is the Sport Industry Research Center?

Founded in 2008, the Sport Industry Research Center (SIRC) at Temple University is a collaborative research center providing marketing and management services to enhance the economic, social, and environmental sustainability of sport. SIRC conducts and disseminates research, educates and trains executives, and functions as a think tank and informational resource for those involved in sport and related industries.

Areas of Expertise

Economic impact of sport and cultural events

Evaluation of collegiate sport infractions and sanction

Media and social media analytics

Sport spectator and participant-based research

Sport for development research

Coaching education and certificates

Past Projects

Nanopublication: Esports in Sport Management

Are esports sports? This nanopublication reviews the commonalities between the two and misconceptions about esports.

Nanopublication: Esport Fans

Research reveals that soccer and esport fans share 11 out of 15 motives for attending live events. Learn how you can leverage the similarities in this nanopublication.

Nanopublication: Collegiate Esports in Athletics

Over 100 U.S. colleges and universities offer scholarships for esports. As esports popularity rises, where should these programs be housed? This nanopublication shares insight into the challenges and what this means for you.

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Faculty & Staff

Thilo Kunkel

Associate Professor and Director, SIRC

Amy Giddings

Assistant Director Certificate Programs, SIRC

John Allgood

Assistant Director Marketing & Communication, SIRC

Jeremy Jordan

Associate Professor & Associate Dean

Gareth Jones

Assistant Professor and Assistant Director, SIRC

Elizabeth Taylor

Assistant Professor

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Recent News

Moonsup Hyun, STHM’s newest instructor, is a rising star in sports analytical research

Moonsup Hyun, instructor in the School of Sport, Tourism and Hospitality Management (STHM), is one of the newest faculty members to join the nest at Temple University.

Dr. Daniel Funk Assumes Leadership of STHM’s Department of Sport and Recreation Management

Temple University’s School of Sport, Tourism and Hospitality Management (STHM) has announced new leadership in one of its flagship departments. As of July 1st, Dr. Daniel Funk chairs the Department of Sport and Recreation Management.