Master of Science in Sport Business

Elevate the Game-Day Experience

Change the game by learning to be agile and responsive in the competitive, multi-billion-dollar global sport industry. STHM can help you become a leader in creating lasting game-day experiences.

The sport industry is a global, multi-billion-dollar market that offers an array of interesting career opportunities. From ticket sales and sponsorships to game-day operations, this exciting industry creates memorable fan experiences every day. Start your path to become a leader in a career of your dreams.

With a Master of Science in Sport Business, you can advance your career to a mid-to high-level management position in this exciting, international industry. At the School of Sport, Tourism and Hospitality Management (STHM) you learn new ways to think analytically and critically about top situations facing professional sports teams, college athletics and sport business such as sport analytics, sales and promotion and event and venue management. With a dynamic curriculum and a vast industry network, this program will transform the way you lead.

Partner with STHM to become a leader in this exciting, experience-driven industry.

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STEM Designation

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Evening Courses to Fit Your Schedule

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Individualized Professional Development & Coaching

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100% Internship Placement

Top Careers in Sport Management

There’s no one way to use your sport management degree in the global $1.5 trillion industry.

  • Account Manager/Account Executive
  • Analyst
  • Athletic Administrator
  • Event & Venue Management
  • Fitness Director
  • Professional Sport Operations
  • Public Relations
  • Recreation Management
  • Sales and Promotions
  • Sports Marketing Manager
  • Sports Media & Communications
  • Ticketing & Corporate Partnerships

Create Your Own Degree in Sport

At STHM, our program is designed so you can tailor your degree to your career goals with four industry-focused concentrations, including a STEM-designated* Sport Analytics option for students interested in data-driven roles in sport. This 36-credit Master of Science in Sport Business emphasizes the theoretical foundation of sport business with an industry-specific curriculum that equips students with critical insight, strategic business principles and practical application techniques.

Accelerate Your Path with the 4+1 Program

The STEM-designated* Sport Analytics concentration prepares students to comprehend and apply analytical methods to real decisions facing sport organizations. It produces managers and future executives who connect their passion for sport with data-driven decision making and in-demand analytics skills for the global sport industry.

4 Areas of Concentration

Athletic Administration

Gain the skills for management roles in student athletic programs. With a focus on intercollegiate athletics, the curriculum exposes students to critical issues in governance, policy-making, facility operations, fundraising, development and compliance.

Recreation and Event Management

Become a leader in the public and nonprofit sport industry sectors. This program applies critical theory and best practices in the areas of programming, event execution and fundraising.

Sport Analytics

Comprehend and apply analytical methods to issues confronting decision makers in sport organizations. The Sport Analytics concentration produces managers and future executives who understand the potential of data-driven decision making in the sport industry.

Sport Marketing and Promotions

Develop and leverage strategies that impact production, pricing, consumer behavior and distribution to generate sustainable results that innovate the game-day experience. Students in this program work with companies such as Comcast-Spectacor, IMG, LiveNation, Madison Square Garden and Octagon.

*STEM-designated to open new job opportunities and extended OPT eligibility

Enrollment Information

Paying for your degree

  • $993 per credit hour (Pennsylvania resident)
  • $1,143 per credit hour (out-of-state resident)
  • Total Credits: 36

See details about tuition, opportunities for financial aid and scholarships and more.

Note: Rates listed are for the 2024-2025 academic year only. Tuition rates for the upcoming academic year are approved and announced by the Temple University’s Bursar’s Office every July.

Application Information & Deadlines

Application Opens

Early Admissions Deadline

Priority Scholarship Deadline and International Deadline

Final Application Deadline

Spring Admissions

Application Opens

Priority Scholarship Deadline and International Deadline

Final Application Deadline

Start your application today

Every experience begins with you! Your next career move begins with us. Speak to a member of our admissions team & start your application today.