Skip to main content

Master of Science in
Sport Business

Change the game by learning to quickly adapt in the competitive $1.5 trillion global sport industry. STHM can help you become a leader in creating lasting game-day experiences.

Elevate the Game-Day Experience

The sport industry is a global $1.5 trillion-a-year market flourishing with opportunity. From ticket sales and sponsorships to game-day operations, this exciting industry creates memorable fan experiences every day. Start your path to become a leader in a career of your dreams.

With a Master of Science in Sport Business, you can advance your career with a mid- to high-level management position in one of the country’s largest and most-exciting industries. At the School of Sport, Tourism and Hospitality Management (STHM) you learn new ways to think analytically and critically about top situations facing professional sports teams, college athletics and sport business such as sport analytics, sales and promotion and event and venue management. With a dynamic curriculum and vast industry network, this program will transform the way you lead.

Partner with STHM to become a leader in this exciting, experience-driven industry.

Learn more about this program:

Continue Reading

Top 10 Careers in Sport Management

What can you do with a master's degree in sport management?

There's no one way to use your sport management degree in the global $1.5 trillion industry.

  • Professional Sport Operations
  • Collegiate Sport Administration
  • Recreation Management
  • Event & Venue Management
  • Sport Analytics
  • Sales and Promotions
  • Sports Marketing Manager
  • Account Manager/Account Executive
  • Public Relations
  • Fitness Director

See where our graduates work:

View Careers

Average Salaries in Sport Management

Based on Years of Experience

1-4 Years
$10K $100K
5-9 Years
$10K $100K
10+ Years
$10K $100K

Create your own

degree in sport

Are you passionate about sport marketing and promotion? Would you like to learn more about how data is driving business decisions within sports teams and leagues? What about developing a strategic mindset that enhances the fan experience through game day operations?

At STHM, our program is designed so you can tailor your degree to your career goals with four industry focused concentrations. This 36-credit Master of Science in Sport Business emphasizes the theoretical foundation of sport business with an industry-specific curriculum that equips students with critical insight, strategic business principles and practical application techniques.

  • Average cumulative GPA: 3.4
  • Average professional work experience: > 1

4 Areas of Concentration:

1. Athletics Administration
Gain the skills for management roles in student athletic programs. With a focus on intercollegiate athletics, the curriculum exposes students to critical issues in governance, policy-making, facility operations, fundraising, development and compliance.
2. Recreation and Event Management
Become a leader in the public and nonprofit sport industry sectors. This program applies critical theory and best practices in the areas of programming, event execution and fundraising.
3. Sport Analytics
This program produces the next generation of analytical leads in the sport industry by partnering with the Fox School of Business’ Master of Science in Business Analytics.The faculty of these programs collaborated to create a curriculum that is one of the first of its kind in the nation.
4. Sport Marketing and Promotions
Develop and leverage strategies that impact production, pricing, consumer behavior and distribution to generate sustainable results that innovate the game-day experience. Students in this program work with companies such as Comcast-Spectacor, IMG, LiveNation, Madison Square Garden and Octagon.

Learn more about courses and curriculum:

View Courses

Enrollment Information

Begin to impact this highly-profitable industry here.
Paying for your degree
$933 per credit hour (Pennsylvania resident)
$1,082 per credit hour (out-of-state resident)
Total Credits: 36

See details about tuition, opportunities for
financial aid and scholarships, and more:

Learn More

Note: Rates listed are for the 2019-2020 academic year only. Tuition rates for the upcoming academic year are approved and announced by the Temple University's Bursar's Office every July.

Application information & deadlines
December 15 - Early Decision Deadline
March 1 - Priority Scholarship Deadline & International Student Deadline
June 30 - Final Application Deadline

Start your application today:

Get Started

Sport Business Events

Join us to learn more about the Master's Degree in Sport Business and STHM
at an upcoming information session, webinar, or other special event.
STHM Graduate Programs Open House

Spend the morning with STHM and learn about how you can make the most of your graduate school experience.

Recent Stories

For the first time in nearly 20 years, the XFL is back. Is it here to stay? We touched base with Jeremy Jordan, associate dean of the School of Sport, Tourism and Hospitality Management, to get his take.

Forty-five million tourists visited Philadelphia in 2018 as city tourism grew for the ninth-consecutive year. Robert Li, professor in Temple University’s School of Sport, Tourism and Hospitality Management, offers his take on why so many folks are now seeking out the city.