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Master of Science in
Sport Business

Change the game by learning to be agile and responsive in the competitive, multi-billion-dollar global sport industry. STHM can help you become a leader in creating lasting game-day experiences.

Elevate the Game-Day Experience

The sport industry is a global, multi-billion-dollar market that offers an array of interesting career opportunities. From ticket sales and sponsorships to game-day operations, this exciting industry creates memorable fan experiences every day. Start your path to become a leader in a career of your dreams.

With a Master of Science in Sport Business, you can advance your career with a mid- to high-level management position in this exciting, international industry. At the School of Sport, Tourism and Hospitality Management (STHM) you learn new ways to think analytically and critically about top situations facing professional sports teams, college athletics and sport business such as sport analytics, sales and promotion and event and venue management. With a dynamic curriculum and vast industry network, this program will transform the way you lead.

Partner with STHM to become a leader in this exciting, experience-driven industry.

Learn more about this program:

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Top 10 Careers in Sport Management

What can you do with a master's degree in sport management?

There's no one way to use your sport management degree in the global $1.5 trillion industry.

  • Professional Sport Operations
  • Collegiate Sport Administration
  • Recreation Management
  • Event & Venue Management
  • Sport Analytics
  • Sales and Promotions
  • Sports Marketing Manager
  • Account Manager/Account Executive
  • Public Relations
  • Fitness Director

See where our graduates work:

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Create your own

degree in sport

Are you passionate about sport marketing and promotion? Would you like to learn more about how data is driving business decisions within sports teams and leagues? What about developing a strategic mindset that enhances the fan experience through game day operations?

At STHM, our program is designed so you can tailor your degree to your career goals with four industry focused concentrations. This 36-credit Master of Science in Sport Business emphasizes the theoretical foundation of sport business with an industry-specific curriculum that equips students with critical insight, strategic business principles and practical application techniques.

4 Areas of Concentration:

Gain the skills for management roles in student athletic programs. With a focus on intercollegiate athletics, the curriculum exposes students to critical issues in governance, policy-making, facility operations, fundraising, development and compliance.
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Become a leader in the public and nonprofit sport industry sectors. This program applies critical theory and best practices in the areas of programming, event execution and fundraising.
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Comprehend and apply analytical methods to issues confronting decision makers in sport organizations. The Sport Analytics concentration produces managers and future executives who understand the potential of data-driven decision making in the sport industry.
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Develop and leverage strategies that impact production, pricing, consumer behavior and distribution to generate sustainable results that innovate the game-day experience. Students in this program work with companies such as Comcast-Spectacor, IMG, LiveNation, Madison Square Garden and Octagon.
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Earn a Dual Degree in Sport Management

An exciting partnership with Real Madrid–Universidad Europea Graduate School

Through this collaboration, students can complete a dual degree (M.S. in Sport Business / MBA in Sports Management), a program that will begin at Temple University and end at the Real Madrid–Universidad Europea Graduate School over a period of two years.

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Enrollment Information

Begin to impact this highly-profitable industry here.
Paying for your degree
Tuition:
$956 per credit hour (Pennsylvania resident)
$1,109 per credit hour (out-of-state resident)
Total Credits: 36

See details about tuition, opportunities for
financial aid and scholarships, and more:

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Note: Rates listed are for the 2020-2021 academic year only. Tuition rates for the upcoming academic year are approved and announced by the Temple University's Bursar's Office every July.

Application information & deadlines
December 15 - Early Admissions Deadline
March 1 - Priority Scholarship Deadline & International Student Deadline
June 30 - Final Application Deadline

Start your application today:

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Recent Stories

This year, Skylar Burg ’22, a Sport and Recreation Management senior, lived the dream—all the way to the Super Bowl. Hers is a story of initiative and drive, which landed her an exceptional internship with the Los Angeles Rams, and of how she’s seized every opportunity once she got there.


STHM graduate student Tate Kay (MSSB ’23), administrative extern for the department of Sport and Recreation Management, recently sat down with new faculty members, Dr. Bradley Baker and Dr. Jonathan Howe to discuss their academic paths to Temple and research interests.