Ceridwyn King joined the School of Tourism and Hospitality Management in 2011 as an Assistant Professor. With an extensive marketing background, Dr. King is an experienced industry consultant and researcher. Prior to becoming an academic, she served as the head of marketing for Conrad Jupiters Hotel and Casino, a 609-room facility with five restaurants, nine bars and a convention center on the Gold Coast, Australia. She has also held various marketing positions with Starwood Hotels and Resorts and was the founder and principle consultant for Seed – Strategic Marketing Solutions. Prior to joining Temple University, Dr. King served as a senior lecturer at Griffith University in the Griffith Business School’s Department of Tourism, Leisure, Hotel and Sport Management.
Her research focuses on service management and marketing, with an emphasis on the internal stakeholder’s role in realizing marketing strategies to create competitively sustainable service experiences. To date, she has published 29 peer-reviewed journal articles, 1 book chapter and 24 refereed national and international conference proceedings.
In recognition of her research and teaching accomplishments since joining the STHM faculty, Dr. King was named to the Dean’s Research Honor Roll in 2014 & 2013 and was awarded the Outstanding Teacher Award in 2014. She also plays an active role in developing and promoting the school’s endeavors, most recently through her leadership as the Director of Programs – Tourism and Hospitality.
In addition to lecturing at Griffith and conducting research, Dr. King earned her bachelor’s degree in Hotel Management, her master’s degree in Marketing Management and her PhD in Marketing, all from Griffith.